Attracting Site Traffic with Inbound Marketing

Inbound Marketing 101

Attracting Site Visitors

Download a recording of this past webinar "Attracting Site Visitors With Inbound Marketing".  This was recorded on Thursday April 23, 2015 @ 11am.  This is the first of a 3 part webinar series on inbound marketing.

This webinar reviews the basic strategies used to increase new site visitors. In the webinar you will learn about:

  • Defining buyer personas
  • Creating great content to attract target audiences
  • Optimizing content for the web and mobile devices
  • Using social media to attract new fans

What is Inbound Marketing?


The New Marketing Methodology

Inbound marketing is a fundamental shift in how businesses relate to potential customers. This methodology embraces the new ways that consumers find products and services online. There are 4 different stages in the inbound marketing methodology:

  • Attracting new site visitors
  • Converting site visitors into leads
  • Closing leads into customers
  • Delighting and retaining customers

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Download The Recording

About The Speaker

Izzy Gregorio

Izzy GregorioIzzy is an Inbound Marketing Manager at Freedom News Group. He manages the inbound marketing strategy for Advertising Sales and also spearheads the inbound marketing agency and the HubSpot Reseller program for the company.

His experience with inbound marketing and partnership with HubSpot has allowed him to increase leads and sales for both Freedom News Group and their agency clients.